Jesus Centred Toolkit

Jesus-centred, Spirit-led, hope revealed toolkit

The Salvation Army Australia has a new rallying cry or 'spiritual heartbeat' to inspire the way we live out our vision, mission and values. 'Jesus-centred, Spirit-led, hope revealed' is an internal message for anyone spiritually connected to The Salvation Army. Under the leadership of Commissioner Miriam Gluyas, it is designed to give all Salvos a strong purpose and shape the way we — as a movement — do what we do. 

For external audiences, The Salvation Army communicates through the message of 'Believe in good'. This brand expression is a simple, approachable way for The Salvation Army to share God’s goodness with the community and invite a conversation. 

To learn more about which one is appropriate for your context, look out for the 'Explainer document' - coming soon.

If you haven’t already, check out our 'Believe in good' toolkit for resources for external communications.