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Brand Team

Brand Team

The Brand Team are committed to providing you with the resources you need to support the campaigns and missional activities of The Salvation Army. This includes high quality final art and logos you can add to your own designs.



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Brand Easter | Design Assets 2025

These resources are your go-to for all Easter campaign-related designs. It includes logos, campaign visual markers, backgrounds, and other creative materials to maintain a cohesive look across all platforms.
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‘Believe in good’ Branded Promotional Resources

The following resources are designed to support your 'Believe in good' journey in your workplace or mission expression, as The Salvation Army shares a message of 'good' with the wider community.

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Brand Easter | Evangelism and Outreach Resources 2025

?The good news of Easter? is a broad, evangelistic message to varied audiences and is designed to engage audiences to start a journey of faith, whether through an inspiring video, a hopeful story or a personal devotional guide.

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Brand toolkit

This Brand toolkit contains a collection of resources and guidelines, including a briefing form, templates, logos, social media guides and more, that you can refer to when creating your copy, design or any other media.

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Jesus Centred Toolkit

This toolkit features resources to help you communicate the 'Jesus-centred, Spirit-led, hope revealed' message to internal audiences.

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Canva mission and faith templates

You can now access a collection of Mission Canva templates that can be used for community-based groups and events, as well as faith-based templates for worship, gatherings and more.
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Canva brand templates

Access a collection of social media templates, posters, brochures, flyers and web graphics, to ensure brand presentation and voice are consistent and aligned in your communications. Templates may be used for Salvation Army corps, services, teams, departments, enterprises, events, and campaigns.

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Impact poster – Canva template Link

Impact poster – Canva template

Shared by: Brand Team

Create a big impact with our Canva poster template.

Category: Events / Campaigns, Promotion / Communication

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130 Views
Appreciation certificate – Canva template Link

Appreciation certificate – Canva template

Shared by: Brand Team

Show your appreciation with an on-brand Canva template for the value someone has brought to your work or team.

Category: Promotion / Communication, Vision / Inspiration, Other, Life Skills

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364 Views
Canva reference sheet Link

Canva reference sheet

Shared by: Brand Team

A handy resource for maintaining a consistent and professional image across all your Canva projects.

Category: Promotion / Communication, Training / How-To, Life Skills

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403 Views
Opening times – Canva template Link

Opening times – Canva template

Shared by: Brand Team

A Canva template for an opening-times poster helps inform customers when a service is available, manage expectations, reduce frustration, promote accessibility, and establish professionalism.

Category: Evangelism / Outreach, Events / Campaigns, Promotion / Communication, Other

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203 Views
Jesus Centred | Teams Backgrounds Document

Jesus Centred | Teams Backgrounds

Shared by: Brand Team

A choice of two Teams backgrounds to help you share the 'Jesus-centred, Spirit-led, hope revealed' message.

Category: Promotion / Communication

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182 Views
Jesus Centred | Email Signatures Document

Jesus Centred | Email Signatures

Shared by: Brand Team

Update your email templates to the 'Jesus-centred, Spirit-led, hope revealed' theme using these animated or static signature banners.

Category: Promotion / Communication

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288 Views
Jesus Centred | Logo Lockups Document

Jesus Centred | Logo Lockups

Shared by: Brand Team

This page features the official 'Jesus-centred, Spirit-led, hope revealed' lockup in four different styles.

Category: Promotion / Communication

Average 3.15 of 2 ratings Rate this
484 Views
Corps Website Assets Document

Corps Website Assets

Shared by: Brand Team

Assets and images for your corps website this Easter.
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338 Views
Promote your Corps services and programs Link

Promote your Corps services and programs

Shared by: Brand Team

A6 single-sided editable card to provide information to community members about what services and programs you offer.

Category: Evangelism / Outreach, Events / Campaigns, Policy, Promotion / Communication

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155 Views
2024 Microsoft Teams Backgrounds Document

2024 Microsoft Teams Backgrounds

Shared by: Brand Team

Use these professional Microsoft Teams backgrounds to create interest or to create some privacy in your meetings.

Category: Other

Average 4.03 of 4 ratings Rate this
1,667 Views
Believe in good | PowerPoint Template Document

Believe in good | PowerPoint Template

Shared by: Brand Team

Keep your PowerPoints on brand with our new ‘Believe in good’ message.

Category: Events / Campaigns, Promotion / Communication

Average 4.03 of 4 ratings Rate this
489 Views
Believe in good | Lock-up Document

Believe in good | Lock-up

Shared by: Brand Team

Official ‘Believe in good’ lock-up for use.

Category: Events / Campaigns, Promotion / Communication

Average 3.83 of 1 rating Rate this
479 Views
Believe in good | Internal Video Link

Believe in good | Internal Video

Shared by: Brand Team

Find out how we're defining the true meaning of good.

Category: Events / Campaigns, Promotion / Communication

Average 3.83 of 1 rating Rate this
195 Views
Believe in good | Content Guide Document

Believe in good | Content Guide

Shared by: Brand Team

Use the key messages and suggested copy within this content guide for verbal and written communication with your audience.

Category: Events / Campaigns, Promotion / Communication

Average 4.11 of 3 ratings Rate this
465 Views
Believe in good | Social Media Tiles Document

Believe in good | Social Media Tiles

Shared by: Brand Team

Share the 'Believe in good' message with these social media tiles.

Category: Evangelism / Outreach, Events / Campaigns, Promotion / Communication

Average 3.83 of 1 rating Rate this
404 Views
Believe in good | Canva Templates Document

Believe in good | Canva Templates

Shared by: Brand Team

Share the 'Believe in good' message with these Canva templates.

Category: Events / Campaigns, Promotion / Communication

Average 3.83 of 1 rating Rate this
433 Views
Believe in good | God’s good promises poster Document

Believe in good | God’s good promises poster

Shared by: Brand Team

Help others believe in God’s goodness by displaying this poster containing some of his many promises.

Category: Evangelism / Outreach, Events / Campaigns, Promotion / Communication

Average 3.83 of 1 rating Rate this
320 Views
Believe in good | Prayer cards Document

Believe in good | Prayer cards

Shared by: Brand Team

Choose to believe in good for yourself or loved ones with these prayer cards. Ideal for prayer meetings or prayer request boxes.

Category: Evangelism / Outreach, Events / Campaigns, Promotion / Communication

Average 3.83 of 1 rating Rate this
318 Views
Believe in good | Corps Website Banner (Unify) Document

Believe in good | Corps Website Banner (Unify)

Shared by: Brand Team

Keep your website branded with our Salvation Army 'Believe in good' web banner.

Category: Events / Campaigns, Promotion / Communication

Average 3.24 of 2 ratings Rate this
203 Views
Believe in good | Bible Verse Posters Document

Believe in good | Bible Verse Posters

Shared by: Brand Team

Spread God’s good message with these creatively presented Bible verses, ready to print as posters.

Category: Events / Campaigns, Promotion / Communication

Average 3.83 of 1 rating Rate this
209 Views
Believe in good | Teams Background Document

Believe in good | Teams Background

Shared by: Brand Team

This Teams background can be used to help share the 'Believe in good' message.

Category: Events / Campaigns, Promotion / Communication

Average 4.04 of 2 ratings Rate this
219 Views
Believe in good | Email Signature Banner Document

Believe in good | Email Signature Banner

Shared by: Brand Team

Update your email templates to the 'Believe in good' theme using this email signature banner.

Category: Events / Campaigns, Promotion / Communication

Average 3.83 of 1 rating Rate this
234 Views
Believe in good | Mobile Phone Screensaver Document

Believe in good | Mobile Phone Screensaver

Shared by: Brand Team

A selection of 'Believe in good' messages for your mobile phone.

Category: Events / Campaigns, Promotion / Communication

Average 3.83 of 1 rating Rate this
105 Views
Believe in good | Computer Desktop Wallpaper Document

Believe in good | Computer Desktop Wallpaper

Shared by: Brand Team

A selection of 'Believe in good' messages for your computer desktop.

Category: Events / Campaigns, Promotion / Communication

Average 3.83 of 1 rating Rate this
292 Views
Believe in good | WINC Link

Believe in good | WINC

Shared by: Brand Team

Purchase the 'Believe in good' merchandise from WINC to promote our message of doing good.

Category: Events / Campaigns, Promotion / Communication

Average 3.24 of 2 ratings Rate this
176 Views