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Anti-Poverty Week 2023 | Campaign Guide

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At The Salvation Army, we believe people are worth more than their money. This year, during Anti-Poverty Week, we want to remind people of this truth and help them experience financial — and whole of life — wellbeing.

This years APW campaign guide holds helpful information such as:

  • Key messages
  • Call-to-actions
  • Creative design direction

Download the Anti-Poverty Week campaign guide here.

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